Talk about a buzzword: "green" might have the most traction of any concept in generations. Ten years from now, practices that seem experimental or edgy today will have settled into standard business practices in our industry. Sustainability can't be easily managed with a run-of-the-mill checklist. In order to deliver meetings that exceed our attendees' expectations, meeting professionals will need to practice different competencies than we think of as core to our profession.
Presented by: Janet Sperstad, CMP, Program Director, Meeting and Event Management Program, Madison Area Technical College, and Marge Anderson, Associate Director, Energy Center of Wisconsin.
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